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Founder-led studio · Erode, Tamil Nadu

We turn business ideas into software that actually ships.

Websites, mobile apps, custom software and AI automation for businesses in Erode and across Tamil Nadu — built by the person you talk to, priced from a written scope, and handed over with the code in your name.

You own the code and the accounts You talk to the person building it Erode-based, working across Tamil Nadu Every enquiry read by the founder
meyra — internal build

Meyra, give me my morning briefing.

Meyra Two priority items today: the InkNexis architecture review at 11:30 and the Ooruva vendor pilot check-in at 15:30. One proposal is waiting on your sign-off.

TRY A COMMAND

Meyra is one of our own builds — not a product for sale yet. Read more

What we work in

Web applicationsNative mobileCustom SaaSBusiness systemsAI automationPayments & GSTTechnical SEOCloud & hosting
What we do

Eight things we build, and what each one is for

Every engagement starts with the business outcome. The technology follows from that, not the other way round.

Website design & development

A fast, findable website that turns visitors into enquiries.

Business websites, landing pages, e-commerce and customer portals — built responsive from 320px up, with a technical SEO baseline, analytics readiness, deployment and a maintenance path.

  • Custom design, no template resale
  • Technical SEO and schema from day one
  • Analytics and conversion tracking ready
  • Hosting, deployment and handover

Mobile app development

Apps your customers actually keep on their phone.

Android and iOS applications with real backend integration — location, listings, bookings, accounts and payments — taken through store submission.

  • Play Store and App Store submission
  • Location, maps and offline handling
  • Backend, auth and role separation
  • Post-launch update cycle

UI/UX and product design

Interfaces people can use without being trained.

Flows, wireframes, interface design and a reusable design system, tested against real screen sizes and accessibility requirements rather than a designer's monitor.

  • User flows and information architecture
  • Design system, not one-off screens
  • Accessibility and contrast built in
  • Developer-ready handoff

Custom software & SaaS

Software shaped around how your business actually works.

Discovery through MVP and beyond: multi-tenant systems, role-based access, customer and admin portals, reporting, payments and integrations on an architecture that can grow.

  • Multi-tenant and role-based from the start
  • Customer and admin portals
  • Payments and third-party integrations
  • Reporting and dashboards

CRM, ERP, HRMS, LMS & billing

One system instead of six spreadsheets.

Practical business systems for shops and organisations — bookings, inventory, CRM, ERP, HRMS, LMS, billing and GST workflows, sales, attendance, support and dashboards.

  • Bookings, inventory and billing
  • GST-aware invoicing workflows
  • Attendance, payroll inputs and HR records
  • Dashboards for the people who decide

Digital marketing & SEO

Be found by the people already searching for you.

Organic growth, local SEO, technical SEO, conversion optimisation, content and analytics — with honest reporting. We do not guarantee rankings or lead counts, because nobody credible can.

  • Local SEO for Tamil Nadu search
  • Technical SEO and Core Web Vitals
  • Conversion rate optimisation
  • Transparent monthly reporting
Industries

Built for whatever your business actually does

The workflow changes; the engineering discipline does not. Pick a sector to see what the work usually turns out to be.

Retail & e-commerce

Stock lives in one place, sales happen in another, and the two only meet when someone reconciles them by hand at the end of the week.

What we typically build

Catalogue and inventoryOnline orderingGST invoicingDelivery trackingWhatsApp order updatesSales dashboard

Where it usually starts

One catalogue that stock and sales both read from. Ordering and delivery come after the numbers stop disagreeing.

Talk about Retail & e-commerce →
Selected work

What we are building

See all our work →

How to read this page. Every project below is labelled with its real stage — client project, active build, specified, or concept. We do not present an idea as a shipped product or an internal tool as a client engagement.

meyra — local build Concept

Meyra

Personal AI operating system
Active build

A local-first desktop AI system that takes a goal from research and requirements through design, code and QA, keeping project memory across sessions instead of starting from scratch every time.

Problem, scope and current status
Problem
AI work is scattered across chat, files, terminal and browser, and the same context has to be re-explained every session.
Scope
Electron desktop shell, mission execution graph, project file operations, provider abstraction across cloud and local models, permission-gated machine actions, Tamil/English/Tanglish voice architecture.
Status
Core runtime implemented and tested. Persistent desktop presence, live voice and several advanced surfaces are still in progress.
ElectronTypeScriptLocal-firstMulti-provider AI
Ooruva · nearbyConcept
NearbySavedVendorAccount

Ooruva

Local business discovery ecosystem
Active build

A hyperlocal discovery platform for real neighbourhood businesses — a customer app, a vendor app and an admin console that share one verified business directory.

Problem, scope and current status
Problem
Small local businesses are hard to find in any structured, trustworthy way, and most have no searchable menu, offers or digital profile.
Scope
Customer discovery with location, category and budget filters; business profiles with menus, hours, offers and reviews; vendor onboarding with document verification; admin moderation, fees and audit logs.
Status
Substantial implementation exists. Backend consolidation and several V1 functions are being finished before public release.
AndroidSupabaseMaps & locationTamil + English
inknexis — studio Concept

InkNexis

Tattoo studio operating system
Active build

Multi-tenant SaaS covering the whole tattoo studio lifecycle: customer history, design and placement preview, quote, booking, consent, session, aftercare, artist commission and analytics.

Problem, scope and current status
Problem
Studios run on Pinterest, Photoshop, WhatsApp and paper forms, so customer, design, consent and payment records never live in one place — and customers cannot see placement or size before the session.
Scope
Tenant isolation and RBAC, customer passport CRM, design library, placement and sizing in cm/in, virtual preview, appointments and walk-in queue, deposits, digital consent, aftercare schedules, staff attendance and commission.
Status
Two master specifications merged into one product line (formerly InkFlow). Production foundation in progress; full module completion not yet verified.
Multi-tenant SaaSPostgreSQL + RLSPWAAI concepts
client website — products Concept

Natural beauty brand website

Client project — retail, named on request
Client project

A mobile-first product storytelling website for a natural and organic beauty brand, built to convert search and social visitors into WhatsApp enquiries rather than force early e-commerce. Client named on request.

Problem, scope and current status
Problem
The brand existed only on social media, and unverified ingredient or benefit copy carries real trust and compliance risk.
Scope
Home, products index, product detail pages, about and contact; structured product data; per-product WhatsApp CTAs; JSON-LD, sitemap and robots; image optimisation; a build check that refuses to publish an incomplete product page.
Status
Implementation complete. Public launch waits on verified product photography, approved label facts and DNS.
Next.jsSSG/ISRStructured product dataWhatsApp conversion
How we work

Five stages, and you see the end of each one

No project disappears into a black box for two months. Each stage produces something you can look at, and the next one does not start until you have signed off on the last.

Payment terms: 50% advance and 50% on completion, or milestone-by-milestone on larger projects. Domain registration and renewal are charged separately.

Discovery and goals

We start with what the business needs to happen, not with a feature list. What is the outcome, who is it for, and how will we know it worked?

Scope, proposal and milestones

A written scope with what is included, what is not, the milestone plan and the price. Nothing starts until you have that in hand.

Design and technical architecture

Interface design and the architecture underneath it — data model, roles, integrations — reviewed with you before code.

Development, QA and review

Built in milestones you can see. Every milestone is tested and reviewed with you before the next one starts.

Launch, measurement and support

Deployment, analytics, handover documentation and a support arrangement — so the project does not end the day it goes live.

Free website review

Already have a website that is not bringing you anything?

Send us the address and we will go through it properly — loading speed, how it behaves on a phone, technical SEO, broken links, metadata and the path a visitor takes to contacting you — then tell you what is worth fixing and what is not. If your site is fine, we will say so.

Send your website on WhatsApp See what we check →

Reviewed by a person, not an automated score generator. We will tell you when we can get to it.

Before you ask

The questions we get first

Straight answers, including the ones about money.

What does a website actually cost?

We do not publish a package price, and here is the honest reason: two websites that look similar from the outside can differ by four times in build time. A number posted on a page would either be so low it means nothing, or so high it puts off work we would have enjoyed doing.

What we do instead is quote from a written scope. Tell us what the business needs, we ask the questions that actually change the number — page count, functionality, content, integrations, who maintains it afterwards — and you get inclusions, exclusions, milestones and a price in writing before you commit to anything. That costs you nothing.

Domain registration and renewal are charged separately, and third-party subscriptions, paid plugins, payment gateway charges and ongoing marketing are not included unless the scope says so. See pricing for the full list.

How long does a project take?

It depends entirely on scope, and we would rather give you a real date than a comfortable one. A straightforward business website is usually a matter of weeks; a custom platform with accounts, roles and payments is months. You get a milestone plan with dates in the proposal, and we tell you as soon as anything threatens one.

Do I own the code and the design?

Yes. On final payment you own the deliverables, the source code and the accounts. We do not lock you into hosting, a proprietary builder or a licence you have to keep paying for.

Do you work with businesses outside Erode?

Yes. We are based in Erode and work in person across Erode, Pallipalayam, Namakkal, Coimbatore, Tiruppur, Karur and the rest of Tamil Nadu, and remotely beyond that. Most project work happens over calls and shared documents regardless of where you are.

Seven more in the full FAQ.

Next step

Tell us what you want to build

Send a short description and we will come back with questions, an approach and a written scope. No obligation, and no pressure to decide on the call.